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- 25 February 2015 00:00
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- Last Modified: 25 February 2015 03:32
This Girl Can – Have your say...
This Girl Can celebrates the active women everywhere who are doing their thing no matter how they do it, how they look or even how sweaty they get.
The campaign hit the ground running at the beginning of the year with their unique campaign to combat the gender gap in sport and get females up and active using slogans such as "sweating like a pig, feeling like a fox” and "I kick balls deal with it”.
The aim is to empower females and tackle women’s’ perceived fear of being judged about their appearance and ability. Millions of women around the country have been inspired to move but others believe if focuses too much on women’s bodies and actually objectifies women.
Does the campaign convey the right messages?
Although the campaign proved to be a huge hit, attracting over one million views in just four days, is it still having the same impact 2 months on?
Have a voice ...Join in the debate on Community Sport Networks new forum...
How effective do you think the campaign has been so far?
Has it inspired you to be active?