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- 11 July 2016 09:36
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- Last Modified: 12 July 2016 04:43
London – National sports charity StreetGames this week announced a new partnership with England Rugby to grow the power of rugby for social good, as the charity joins England Rugby’s flagship social responsibility programme, Try for Change. The rugby partnership was launched with a visit from RFU Vice-Patron Prince Harry to a StreetGames project in Stockport, where he joined local youngsters taking part in a pop up rugby session.
The partnership will see 30 organisations in communities across the country run pop up rugby clubs this summer to engage more young people in the sport, with a particular focus on creating a legacy in the North West from the recent Under 20s Rugby World Championships.
Steve Grainger, Rugby Development Director from the RFU said; "We are delighted to be working with StreetGames as part of England Rugby’s Try for Change programme. We are committed to broadening reach and demonstrating how inclusive rugby can be. We know that rugby is an effective tool to encourage positive social change in communities. StreetGames is the perfect partner to engage young people in some of the UK’s most disadvantaged communities and enable Try for Change to grow the power of rugby for social good through summer pop-up rugby clubs.”
Jane Ashworth, Chief Executive, StreetGames commented: "As teenagers move into adulthood they play regular, organised sport less and the rate of this drop-off is greatest in disadvantaged communities. By working together with England Rugby, we can give more young people the chance to experience rugby in an informal, fun setting this summer.”
StreetGames pop up clubs are informal sessions inspired by major sporting events that introduce new sports to young people, right on their doorstep. National Governing Bodies have selected StreetGames as the partner of choice to engage young people in disadvantaged communities by bringing kit and equipment to local sports projects, as well as offering training for coaches, leaders and volunteers.
This latest partnership follows successful StreetGames pop up clubs in tennis, with the LTA and Tennis Foundation, and in football, with the FA.
In the last three years the partnership with the LTA and Tennis Foundation has supported over 120 pop up tennis clubs on the doorsteps of young people. Using tennis nets that can be set up on any surface they have made the most of the excitement surrounding Wimbledon. Through these pop up clubs, more young people have been inspired to play tennis and 70 communities are now running tennis sessions all year round.
During the summer of 2015, StreetGames also launched 38 girls pop up football clubs with the Football Association to make the most of the Women’s World Cup. In response to the inspirational performance of England’s Lionesses and to tie in with the FA Girls Football Week the partnership has continued with an additional 50 girls pop up football clubs this year.
StreetGames is always looking to capitalise on other major sporting events that inspire the nation, ensuring that local neighbourhoods benefit from the increased profile and media coverage.